Cover |
|
Description or Title |
Date |
Models |
 |
 |
Advance particulars of the new Jaguar Type XK brochure 4pp (has spec for 'XK100' as well as XK120) |
1948 |
XK100/120 |
 |
 |
Jaguar range 1949 26pp large format (16" x 11") Luxury Brochure for the year. Almost certainly the best post-war brochure Jaguar ever created - fabulous air brush illustrations, multi-language and includes XK100 specs |
1949 |
Mk V, XK100/XK120 |
 |
 |
Jaguar
XK120 - the 'Maroon' brochure (early version with XK100) |
1949 |
XK100/XK120 |
 |
 |
A set of detailed original photographs of an XK120 OTS as delivered taken at a dealers showroom in the USA
during June 1950. John Elmgreen has identified the car as Chassis 670278 with Pastel Blue body and Duo Blue trim.
If you look carefully, you can see the 'Jabbeke Replica' plate by the grab rail on the passenger side |
1950 |
XK120 |
 |
 |
Jaguar
XK120 - the 'Maroon' brochure (late version without XK100) |
1952 |
XK120 |
 |
 |
'The Jaguar 2-Seater Type XK 120' 4pp Motor Road Test (the one with the over-optimistic speedo!) |
1949 |
XK120 |
 |
 |
Jaguar XK120 Fixed Head Coupe 4pp |
1950 |
XK120 |
 |
 |
'Jaguar - the finest car of its class in the world' Portfolio from 1950. The envelope was officially used by Jaguar for two main purposes - a version
containing 5 B/W plates of the XK120 and Mk VII and this version with 6 colour plates of the
XK120 and Mk V (2.5/3.5L) |
1950 |
Mk V, XK120 |
 |
 |
XK120 Service Data 8pp reprint of 'Motor Trader' service data |
1951 |
XK120 |
 |
 |
'Jaguar Promotion for 1952' A very rare and interesting North American two-fold wallet (size 10 x 12.5" closed) for 1952 featuring the XK120 and Mark VII. The wallet has three pockets containing copious material concerning national and local advertising. Some nice B/W Press photographs |
1952 |
XK120, Mk VII |
 |
 |
'Mark VII and XK120 Models' A scarce UK catalogue from 1952 for the Mark VII and XK120.
The colours really are like the scans! Size is 8.5 x 5.75" with card covers |
1952 |
XK120, Mk VII |
 |
 |
'Mark VII and XK120 Models' A scarce UK printed 8pp folder from 1952 for the Mark VII and XK120, usually seen overprinted for USA dealers.
This is the B/W version of the equivalent color catalogue |
1952 |
XK120, Mk VII |
 |
 |
An elegant new Convertible from Jaguar 4pp |
1953 |
XK120 |
 |
 |
'Jaguar - the finest car of its class in the world' Portfolio from 1953. The envelope was officially used by Jaguar for two main purposes - this
version containing 5 B/W plates of the XK120 FHC/DHC and the Mk VII, and a version with 6 colour
plates of the Mk V and XK120 Super Sports |
1953 |
XK120, Mk VII |
 |
 |
'Salesman's Data Book' 'Salesman's Data Book for the Mark VII and XK120 Models'
Dated Ist January 1954, 4.25 x 6.25" Rexine covered pocket reference book |
1954 |
Mk VII, XK120 |
 |
 |
'Jaguar Advertising Plan 1954' A very rare 14pp USA booklet that gives dealers information on
how to advertise their stock both Nationally and Locally. Lots of
sample adverts the dealer can choose from and order from Jaguar
who then placed the ads for the dealers in the selected
publications. Covers the XK120 and Mark VII |
1954 |
XK120, Mk VII |